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OUR STORY

A Mom and Son Story

Koodai by Saras was born from the bond between Saraswathi and her son Saravanan. What Saraswathi knew as a traditional everyday craft, Saravanan saw as something that could be styled, celebrated, and carried with pride. Together, they began giving the koodai a new identity — through colour, shape, detail, and design. Today, every Koodai by Saras piece carries a little of both worlds: the warmth of something familiar and the confidence of something beautifully new.

Our Story

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The Hands Behind Every Koodai

Every koodai begins with a pair of hands. Hands that measure without rushing. Hands that understand tension, shape, colour, and finish. Hands that know when a knot is right and when a weave has found its strength. At Koodai by Saras, our artisans are not behind the brand they are the heart of it. Their skill gives every piece its structure, its character, and its soul. Together, they are helping us build more than a collection.

They are helping us build a community rooted in craft, care, and pride.

Behind the Weave

Our Testimonials

Vidhu
Koodai is our heartfelt term, according to me people are stuck with old-school-sense of usage and down looking thoughts … but it’s beyond that elegance & convenience in using. I have seen & heard old school people esp. in our India looking it low & speak so … truth is 😊 this era people seeing as elegance / style quotient in our Chennai & New York City … that’s a new way to celebrate it … trend it … loving 🥰 this new look 👀 of fashion … happy that I m taking it forward with pride … be the new you with koodai style quotient overloaded …
Mathew
Ever since i bought my first koodai from koodai by Saras I have been using it almost daily and the colour has not changed even slightly and has remained the same till now as if i bought it yesterday but most importantly it turns heads whenever I walk the streets of Delhi. So I’m proud to carry this piece of nostalgia in its new form
Vaishnavi
I absolutely love my Tote Koodai from Koodai By Saras! The vibrant colors and sturdy design make it perfect for everyday use.Thank you to the Koodai By Saras team for bringing back this cultural art with a fashionable twist. I get compliments on it wherever I go